Early work – Volkswagen

Here’s the story of my first two years in advertising at Grabarz & Partner – and how I learned to sell cars at the best advertising school I could have had. Apart from contributing copy work for the launch of Volkswagen’s new Passat and Touareg models (not included here), I was trusted to take on more important tasks early on with national tactical campaigns. All in German, but trust me, it’s funny. Kind of.